Digifest

Event Identity System

A Parallel Structure (Event Identity System) that advertises Digifest, a senior portfolio showcase, to employers.

Digifest is a senior showcase event that takes place every Spring at UH. This event is a building block for students to showcase their creativity and all they’ve learned to potential employers. It is the next step towards their career as they jump into the future. Because of that, I wanted to showcase that the event was a building block for success.

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For this project, I wanted to make cubes similar to my inspiration. The first design draft I had had the same idea albeit with a different color. I got feedback to make the colors more akin to the UH branding, which was what led me to create the final design above.
Original Flyer for the Museum
My First Design Iteration
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Font Awesome Icons
Font Awesome Icons